About

Search-Matters is produced by the search marketing experts at Catalyst online, the only search marketing firm dedicated to the healthcare industry for nearly a decade.

You will find current research, up to date information and expressed opinions regarding all aspects of search marketing including relevant technical, business and marketing issues. The authors of search-matters live, eat and breathe search marketing. Their area of expertise includes organic search, paid search, online reputation management, video optimization, press release optimization, Spanish website optimization, blogs, syndicated content, RSS feeds, linking strategies, online social networking combined with extensive experience consulting with Fortune 1,000 companies to the start up company looking to penetrate a new market.

Please feel free to contact the authors directly with your feedback or thoughts about topics you’d like them to discuss.